Attention squash enthusiasts: a new variety has arrived that you may not have known you were missing—Koginut squash. Known for its rich texture and flavor, this squash is set to become an essential ingredient for your fall recipes.
For the first time, Koginut squash is available at Whole Foods Market, thanks to the organic food company Row 7. This company is recognized for its commitment to the “seed-to-table” movement and has successfully introduced this unique squash to grocery stores across the nation.
Following a fruitful growing season, select Whole Foods locations are now stocked with Koginut squash, which can be found in the produce aisle alongside other fresh fruits and vegetables. “We’ve always believed that flavor has the power to change how people eat,” said Chef Dan Barber, founder of Row 7, in a press release. “Now we’re bringing these game-changing vegetables to Whole Foods Market stores and kitchen tables nationwide, right as they hit peak deliciousness.”
Koginut squash is the result of extensive testing within the Row 7 Trial Network, which includes over 100 chefs and growers. This collaborative effort focused on evaluating the taste and performance of the squash, leading to the conclusion that it offers exceptional qualities worthy of sharing with the community.
With a sweet, nutty flavor reminiscent of butternut squash and a smooth texture similar to kabocha, Koginut squash is perfect for roasting. It also serves as an excellent substitute for pumpkin puree in your favorite Thanksgiving pie recipes.
“We’re thrilled to expand our collaboration with Row 7 Seed Company, bringing their innovative fall varieties to even more Whole Foods Market stores nationwide,” said Erik Brown, executive leader of produce at Whole Foods Market. “This program reflects our shared commitment to delivering unique, flavorful produce to our customers and supporting local and organic growers across the country.”
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