As 2025 kicks off, Unilever’s iconic ice cream brands, including Talenti, Breyers, Popsicle®, Good Humor, Magnum, and Klondike, are introducing a range of exciting new flavors and products. From bakery-inspired gelato layers to nostalgic twists on classic treats, these innovations promise to bring a sweet start to the year, with fans encouraged to embrace the “eat dessert first” philosophy.
New Products to Satisfy Every Sweet Tooth
Unilever’s 2025 ice cream collection reflects the company’s commitment to providing high-quality, indulgent frozen treats for a wide array of preferences. Bentley King, U.S. Head of Ice Cream Operations at Unilever, emphasized the variety of new products that combine creativity, quality, and the enduring popularity of their beloved brands. “There are more surprises to come from our ice cream brands throughout the year, and we can’t wait to make more memories with our fans,” said King.
Talenti Gelato Layers: Bakery-Inspired Delights
Talenti is expanding its celebrated Gelato Layers lineup with three new bakery-inspired varieties. Known for its indulgent, deconstructed desserts presented in clear jars, these new offerings take decadence to a new level.
- Chocolate Chip Cookie Batter: A dream for cookie lovers, this flavor features layers of chocolate chip cookie gelato, shortbread cookie, edible cookie batter, vanilla gelato, and a chocolate cookie base.
- Italian Tiramisu: Combining mascarpone gelato, vanilla cookies, espresso chocolate fudge, and cold brew coffee sorbetto, this flavor offers a rich Italian twist.
- Snickerdoodle Cookie: A cinnamon-spiced treat with cinnamon churros, Snickerdoodle cookie gelato, and edible Snickerdoodle batter layered with vanilla gelato.
Breyers: A S’mores Campfire Collection and More
Breyers is rolling out its S’mores Campfire Collection, featuring a variety of products that bring the beloved flavors of a classic campfire treat into the freezer.
- S’mores Campfire Tub and Pints: Toasted marshmallow, crunchy graham cracker, and real HERSHEY’S milk chocolate swirls create the ultimate s’mores experience.
- S’mores Bar: A toasted marshmallow core surrounded by chocolate and coated in graham cracker crunch.
- S’mores Sandwich: The classic s’mores experience, with toasted marshmallow and HERSHEY’S chocolate swirls sandwiched between graham cracker wafers.
Alongside the S’mores lineup, Breyers introduces four more exciting products:
Non-Dairy Chocolate: A creamy oat-milk-based chocolate ice cream.
- Carb Smart Strawberry Bars: A low-carb, fruity treat for carb-conscious fans.
- Carb Smart Rocky Road: A decadent chocolate and marshmallow base with chocolatey almond pieces, ideal for low-carb dessert lovers.
- Breyers x Good Humor Strawberry Shortcake Tub: A blend of Breyers’ ice cream and Good Humor’s iconic Strawberry Shortcake bars, featuring strawberry and vanilla swirls with cake crumbles.
Popsicle®: Fun, Flavorful Innovations
Popsicle® is introducing a playful collection of new ice pops inspired by nostalgic characters and bold flavors.
- Buzz Lightyear Rocket Pop: Layers of mixed berry, lime, and lemon flavors, bringing the adventurous spirit of Buzz Lightyear to life.
- Grogu Frozen Bars: Inspired by Star Wars™, these mint and milk chocolate bars are perfect for fans of all ages.
- Olaf Frozen Confection Bars: Featuring chocolate, vanilla, and caramel flavors, these bars are shaped like the beloved Frozen character.
- Spider-Man Ice Pop: Strawberry, blue raspberry, and lime flavors shaped like the iconic superhero.
- Jolly Rancher Sours Ice Pops: A sour twist on the classic Jolly Rancher flavors for a new, tangy treat.
- Magnum: A Luxurious New Bar
Magnum is introducing the Magnum Chocolate Ice Cream Bar, crafted with 39% cacao and dipped in a rich milk chocolate shell, offering a truly indulgent experience.
Good Humor: A Return to Nostalgia with New Flavors
Good Humor is bringing back the popular Candy Center Bar, first released in the ’90s, now available nationwide. This treat features a rich chocolatey core, creamy vanilla frozen dessert, and a crispy chocolatey outer shell. Additionally, Good Humor’s Chemisse Coconut and Pineapple Bar blends creamy coconut frozen dessert with refreshing pineapple water ice, while the Coconut and Strawberry Bar pairs coconut frozen dessert with strawberry water ice. For a tropical burst, the Holanda Solero Lime Pop offers a refreshing lime flavor and provides a source of Vitamin C.
Klondike: Nostalgic Cones for Modern Enjoyment
Klondike introduces the Good Humor Strawberry Shortcake and Vanilla Chillin’ Cones, bringing the classic ice cream truck experience to your home with strawberry and vanilla desserts topped with cake crunchies and chocolate tips.
More to Come
For additional details on these exciting new products, fans can visit the official websites of Talenti, Breyers, Popsicle®, Magnum, Good Humor, and Klondike.
About Unilever North America
Unilever is a global leader in Beauty & Wellbeing, Personal Care, Home Care, Nutrition, and Ice Cream, with products used by 3.4 billion people daily. The company employs 127,000 people and generated sales of €59.6 billion in 2023. Its well-known brands include Dove, Hellmann’s, Vaseline, Axe, TRESemmé, Knorr, Magnum, and Ben & Jerry’s, among many others.
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